Sunday, February 10, 2008

Avoid the Noid


Avoid the Noid! He wrecks your pizza! He'll freeze it with his wizard's wand, crush it with his jackhammer, blow it to smithereens with his Noid-bomb, or punch it up with his boxing gloves.
The Noid is every pizza lover's nightmare, but he's the best thing that ever happened to Domino's Pizza. This skinny, red-suited fiend with his gap-toothed grin is the first advertising character who was invented to try to destroy the very product he promotes. Go figure! But it worked. By "avoiding the noid," Domino's achieved their pie-in-the-sky pizza delivery dreams.

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